DestinAsian (Indonesia)
Multi-award winning, DESTINASIAN is the only
upmarket lifestyle and
travel title in Asia. Regular features include exotic holiday
destinations,
architecture, cuisine, fashion, latest happenings in the region and
exclusive interviews with who’s who in Asia.
Frequency
Bi-Monthly
Circulation
41,825
Readership Profile
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Readership of 114,000
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55% readers are men; 45 % readers are women
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Average age of readers: 36 years old
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82% of readers have a University Degree or Above
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79% of readers hold senior level management positions
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32% have an income level greater than USD150,000
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44% of readers have second home
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DA readers travel on average more than 15 times per year
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Average spend on holidays and short break per year: USD7,800
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55% of readers travel on Premium Class for business travel
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Readers have an average household income of USD136,000
Source: DestinAsian Readership Survey, 2007
Gross FP4C ROP Rate
USD 7,500
